Responsive Web Design by Ethan Marcotte
While reading this article, I felt it was a tad out-of-date (A good example on why you should read the by-line). Glancing up, I noticed it was written over five-years ago.
In summary, the whole article basically the Web is an ever-adapting creature, which posses a huge problem for designers. The author list some of the issues designers face, then provides examples of how a responsive web design layout fixes them.
Introduction to CSS Media Queries by Arpan Dhandhania
This article is a basic introduction to CSS media queries (I wonder if this was inspiration for the title). The author talks, in length, how the use of CSS media queries allows the user “can have different blocks of CSS code for different screen and device sizes.”
The Pros and Cons of Responsive Web Design vs. Mobile Website vs. Native App by Armen Ghazarian
I am more than confident in your ability to decipher from the title on what this article covers. So, I will skip to the pros and cons of both.
Responsive Web Design
- Your audience only has to memorize one site. This is a huge plus for obvious reason. The history of society clearly shows what happens if we rely on the masses to memorize a few more words.
- Easier to manage since you only have to design for one site. Which in turns translates to easier marketing and SEO management.
- The above three obviously mean a lower cost.
- It limits your users’ experience.
- It ain’t to friendly with outdated-dinosaur phones either.
- It will limit both desktop and mobile performance. Therefore pissing off some people. Therefore, you lose some of your audience.
- It improves the experience of mobile-device users. Makes it faster, more responsive and easier to access. The fact that makes up a huge chunk of the market, should make your ears perk up.
- Search engines typically favor mobile optimized sites, so that means SEO goes up.
- Multiple URLS. That means your audience is going to have to have memorize one more link.
- Doubles the managerial tasks.
- It won’t be compatible with all devices. Most people use touch-screen, so naturally you would optimize your website for them. But, if old lady Myrtle comes around with her pimpin’-pink Razr phone, your site won’t work so wonderfully.
- Way more user friendly than the other. Easier to access and fast.
- A lot more features = more options.
- It is more visible on the user’s phone. Think the opposite “out of site, out of mind”
- Different devices, different operating systems. That translate to more work to be able to operate on all platforms.
- You must submit to the fascist, app-store swines.
- $$$$$$$$$$$$ (You may have to cover a few shifts on Jensen)
- A whole new SEO ball game.